Showing posts with label adsense marketing. Show all posts
Showing posts with label adsense marketing. Show all posts

Wednesday, 17 October 2012

Preparing For Your Adsense Account (Part 1)



Preparing For Your Adsense Account


The hardest part of getting started with Adsense is getting Google to approve your website. In fact, for many, it is easier to get a $100,000 bank loan than it is to get
a free Google Adsense account. The key is to be prepared before you apply.

You can’t start using Google Adsense on your pages until you are approved. This means that you must prepare to open an account, before you apply for an account.

The very first thing you must do is read Google’s Terms of Service (TOS). If your site doesn’t fall within the guidelines that Google sets out, it will be denied. Furthermore, even after you are approved and you start running Google ads on your site, if you break the TOS, you will be removed, and possibly banned, from the program.

Specifically, what you are looking for is the Program policies, which can be found at http://www.google.com/adsense. Scroll to the bottom of the page, and click on then Program Policies link. The first thing to note is that Google will not accept any site that is not complete.

Traffic Generation - Article Marketing




Traffic Generation - Article Marketing


If you have an Adsense website, you need traffic to make money from that site! There are numerous ways to get traffic, but since we all have limited time, you want to cut right to the chase, and find out what works. Article marketing is one of the best traffic generation methods you can use.

Article marketing is a very successful and easy concept. It is used by all successful Internet Marketers, and when it comes to website promotion, you must look at things from an Internet Marketers point of view, even though, as an Adsense publisher, you aren’t exactly selling any product.

Again, the concept is easy. You write a short article, approximately 400 words long. At the bottom of the article, you write an ‘author’s resource box.’ This is just a simple paragraph of text that says who the author is, gives a little background info on the author, and most importantly - a link to the author’s website. It’s about five to seven sentences long.

Once the article is ready, you visit numerous article directories, which are also referred to as article banks and article repositories, and submit your article. That’s all there is to article marketing.

Now, many people use these article directories. They go there to find information, or to find content for their own websites, blogs, or newsletters. The article that
you submitted is free for them to use, as long as they publish it with the author’s resource box intact, and they don’t make any changes to the article.

Because so many other people can (and will) publish your article elsewhere, it becomes viral. This drives traffic to your site, on a continual basis. But one article submission is not going to be enough. You need to be submitting one article per week, to at least the top ten article directories.

Note that there are faster ways to get traffic, but article marketing is free, and again, the traffic that you will eventually get from the articles being published is fairly steady.

Here are five important tips for article marketing:

1.         Don’t use the same content that you have on your site. Your site could end up getting penalized for duplicate content, so you better spend an 20 minutes or so to rewrite it.

2.         Before you write your first article, visit one of the popular directories, such as Ezine Articles at http://www.ezinearticles.com/ to see what yourarticle should be like. You can also get ideas for your author’s resource box here.


 
 3.         Writers Block? Lack of time? Use PLR articles, or hire a ghostwriter to write and submit articles for you. Make sure that you are submitting one article per week! If you use private label rights (PLR) articles, make sure that you rewrite them prior to submitting them.

4.         Make sure that the topic of your article matches the topic of your site, and the topic of the ads that are being displayed through your Google Adsense ads. This will get you the best results.

5.         Use your keywords in your article. This is search engine fodder; it drives the article up in the search engine results, which in turn brings more traffic to your site.



Don’t expect immediate results. Sometimes, it takes the article directories several days, and in some cases, several weeks, to publish your article. You need to be using additional traffic generation techniques as well.

Even if you aren’t seeing results from your article marketing techniques, keep at it. Remember, it takes time for it to ‘kick in,’ but when it does, it is well worth the effort.

Traffic Generation – Video Marketing



Traffic Generation – Video Marketing


Video is becoming increasingly more important to cyber citizens, and essentially to online business owners, and even to Adsense site owners. You can drive traffic to your sites with the use of video and free video websites. Everybody loves video. Even Google now offers video ads for Adsense.

Sites like Google Video, YouTube, and Yahoo Video get tons of traffic every single day, and you can easily take advantage of that. You have two options for creating video. You can use a digital video camera, or you can use screen capture video software.

With a digital video camera, you can make a video of basically anything, and then upload that video to your computer, and then to the video websites. With screen capture video software, you don’t need a camera. You can just make a video of what is appearing on your computer screen.

For instance, if you have a website that reviews software, for which you earn Adsense revenue and affiliate revenue from software sales, you could purchase the software, and make a video that shows people how to use it. Videos such as these are in high demand. Just make sure that the video that you produce is relevant to the topic of your website.

Once you have a video, you want to be sure that it is of high quality. It should sound right and look right, and you may want to try it out on different computers to make sure that it is as good as you can get it. You do not want to present a video to the public that doesn’t have good quality, because this is a bad reflection on you.

Next, sign up for a free account at the three popular video sites, and upload your video. Create a profile, and make sure to include your website address in that profile. You can also use software to watermark your URL on your video, so that while it is being viewed, the URL remains in plain site. When you write descriptions for your videos, be sure to include your keywords, and your URL.