Traffic
Generation - Methods To Avoid
There are many
ways to get traffic to a site. You
will most likely do research to find
out about those traffic generation
methods.
Methods such as
article marketing, forum marketing,
pay-per-click advertising, social
networking, blogging, and social
bookmarking all work very well.
But in the world of Internet Marketing, there
are also traffic techniques that you should avoid, for various reasons.
“Incidentally, we’ll kick start
this section of
Google
Adsense Secrets Revealed
with traffic techniques
you should avoid”
1. First,
do not ever pay for traffic from a site that promises you a great deal of traffic in a short amount of
time. The traffic that you get will not be targeted, and will be of no use to you
at all. The same applies to traffic exchange sites.
In fact, many of these sites are scam sites, and the traffic that you get will
actually be automated traffic, not real traffic. Pay-per-click advertising, or PPC
as it is known, is not the same as these sites
that promise traffic for a fee.
Go
to Google and do a search for “buy website
traffic” and make sure NOT to buy from
any of those, because this is
useless traffic - that in the end will
get you banned!
2. Do not spend hours, or even use automated software to submit your
site to free classified ad sites or free for all link sites. This only results in lots of spam for you. It does not result in traffic.
3. Don’t use
pop ups. People hate these, and most people now have software
installed that keeps pop ups from popping.
Avoid other irritating elements on
your site as well, such as blinking text and music, and colors that
clash. Your visitors will hit the back button
in one second flat! Besides – popups are against the Adsense TOS.
4. Don’t use
false statements or exaggerated
statements in your advertising.
This may get you visitors, but it will irritate
them, and they won’t click on links.
Instead, they
will either close the browser, or hit the back
button. You may not be selling anything, but this is false advertisement none-the-less, and
it makes people
very angry.
There are two
huge mistakes that many newcomers make:
1. The biggest is doing nothing at all. You can build a site, but if you don’t advertise it in
anyway, you are not going to get a
drop of traffic. The old quote “Build It And They Will Come” does NOT apply here (Ref: the
Kevin Costner movie “The Field of
Dreams”)
2. The second
biggest mistake is not tracking your
advertising. If you don’t know what works, and
what doesn’t, you will be wasting time and possibly money.
Track all of
your advertisements to see where your traffic comes from, and where it doesn’t
come from. In the end, you will be happy
that you did.
These other
outdated methods simply do not
work. They are not worth your time, effort, or money. You need to know
where the traffic comes from, and you also need to know how well your
ads are performing.
You may have a
great amount of traffic, but very few
clicks. It’s important to track the
traffic and the ad performance, so you know what to fix!
Overall, that’s all that you need to avoid. Other than that, you
need to make sure that you are using
proven site promotion techniques, many of which are listed in
the coming sections…
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